Displaying items by tag: SEO | Search Engine Optimization

Local Web Design and website development for K7W Deck Building Contractor in Arlington Heights
Website Design Client:  K7W Deck Building Contractor

Location:  Arlington Heights, IL

K7W is a contractor specializing in building wood and composite decks for clients in Arlington Heights and it's surrounding suburbs. In fact, they build decks for clients through out the Chicago area.  This client had already had a website but was not happy with it's performance. They were aware that it was lacking in the area of search engine optimization (SEO), plus it did not adequately demonstrate their business because the old website was mostly using stock images.  K7W was happy to find AdverGroup for many reasons. Number one reason being that we are also local to Arlington Heights.  Number two reason was because we have a firm grasp in understanding SEO. Number three reason is because we could take photos and video of their actual work in progress and completed to jobs.  The outcome of this project was a new search optimized website and a video commercial with professional voiceover that would help them promote their business.  

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Published in Web Design Portfolio

Local Web Design and website development for Carroll Seating Company in Wood Dale IL
Website Design Client:  Carroll Seating Company

Location:  Wood Dale, IL 60191

Carroll Seating is a specialty contractor that provides custom seating solutions, casework, millwork and specialty furniture and lockers for various types of industries including Sports, Entertainment, Schools and Educational Facilities, Government Agencies, Public Facilities, plus Healthcare and Medical Facilities.  There website was in need of upgrading.  Even though their existing site had a lot of content, the site was not mobile friendly and much of their content was un-organized and improperly coded for SEO.   In the past, they had worked with various designers and SEO specialists.  Having various website designers over the years, their website needed some reorganization and some cleaning up.  From the front end the site looked pretty good. But when you popped the hood and took a close look at the content, there were many deficiencies in the way the content was written, coded and how the site performed.  Additionally, the site was not communicating much of their recent work and new services that they provided.   

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Local Web Design and website development for A1 Concrete Coating Contractor in Des Plaines
Website Design Client:  A1 Concrete Coating 

Location:  Des Plaines, IL

A1 Concrete Coating is a local contractor that specializes in various coated flooring services including but not limited to: Flake Floors, Solid Concrete Dyes, Polished Concrete Floors, Metallic Epoxy Floors, Quartz Epoxy Floors and Urethane Cement Coated Floors. They have been in business coating concrete floors in the Chicago area for over 10 years.  They had a company website but it was outdated and ineffective.  When they began their search for a local website designer, they discovered that AdverGroup is the preferred website design and development company of Sherwin-Williams corporate offices in the Chicago area.  Being that A1 Concrete Coating is a regular installer of Sherwin-Williams floor coating products, they trusted their Sherwin-Williams representative and scheduled a meeting with AdverGroup.  After meeting with AdverGroup, the owner of A1 Concrete Coating was certain that AdverGroup was the best local web design company for his project.

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Local Web Design for Recycling Center in Franklin Park IL
Website Design Client:  All Metal Recycling Service Center

Location:  Franklin Park, IL

All Metal Recycling Center in Franklin Park, IL provides recycling services for contractors and the general public.   The owners of this local recycling center were not happy paying a $200 per month fee for their old outdated website. They felt their former website development company was not doing much to update their website and they knew their monthly hosting fees were not worth the fee they were incurring.  So they decided that it was time to make a change. While searching Google for local website development companies nearby, they found AdverGroup. After reviewing our website and viewing our project portfolio, they saw the many websites we have developed for local contractors and businesses.  They were happy to learn that we would also visit their location to capture photos and videos of their facilities and recycling services in action. 

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Published in Web Design Portfolio
Sunday, 04 February 2024 18:17

World of Concrete 2024

World of Concrete 2024 Las Vegas Trade Show for Contractors and Construction CompaniesThe World of Concrete is an annual convention which brings together professionals from the construction industry. This event provides a platform for businesses to showcase their products, services, and technologies related to the concrete and construction world.

Since 1975, this trade show for contractors has grown in size and popularity, attracting thousands of exhibitors and attendees from around the world. This annual show takes place in Las Vegas, which is a city known for its booming construction industry.

During the World of Concrete Trade Show, attendees had the opportunity to explore over 1.2 million square feet of exhibit space, featuring thousands of exhibitors from numerous countries. These exhibitors displayed a wide range of products and services, including concrete saw cutting equipment, concrete mixers, various types of construction software applications and much more.

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Published in Industry News

Local Web Design for Cleaning Service Contractor in Glenview 60025
Website Design Client:  Violka Cleaning Service

Location:  Glenview, IL

This janitorial service and house cleaning contractor website was designed for client that we produced business cards for many years ago.  They had a website years ago which they attempted to create themselves, but failed to keep the website up to date.  The old website was never really set up correctly and never fully utilized. In fact, they did not even realize that the website was down and not active, until it was time to re-order business cards.  When we brought this to the clients intention, they quickly agreed that they needed to get a new website up as soon as possible.

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Local Web Design for Plumbing and Irrigation Contractor in Glenview 60025
Website Design Client:  Newman Irrigation & Plumbing

Location:  Glenview, IL

This local irrigation and plumbing contractor contacted us in peril when his previous web designer became unresponsive and lost his domain name when he failed to renew his URL (Uniform Resource Locator).  Unfortunately, the domain name was quickly purchased by another company and was not able to be rescued. However, this contractor needed help developing a new website and fast. AdverGroup quickly jumped into action reserved a new domain name and produced a new search optimized website within 24 hours. 

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WIZARD advergroup a business who has become the most relevant and repu 45cba44b 2e84 4c10 b7c5 83bd96cc9382Lets start this article with this simple preface: Everyone wants their website to be found on the first page of Google Search results.  If you are scratching your head wondering why you are not, then this article should help you understand why, and how to become more relevant.

Google and other search engines are in the business of providing quality search engine results to their users. This is why Google, Yahoo and Bing have developed search algorithms to help them determine what results will bring their user the most "relevant" data found on the world wide web. Just to be clear, an algorithm is a set of instructions that are used to complete a task, answer a question or solve a problem. In search engines, algorithms enable the system to quickly and accurately return relevant results based on an inputted query. Google's impressive ability to automatically generate search results is useful when navigating the overwhelming amount of available information. Google's ranking systems are designed to swiftly sift through billions of webpages and content in Google's Search index, ensuring you receive the most relevant and useful results in an instant. Find exactly what you need with just a fraction of a second.

In order to provide you with the most valuable and accurate search results, search algorithms take into account numerous factors and signals.  Understanding these factors is the first step in becoming more relevant in Google.

Published in Industry News

COMPETITION IS GROWINGCurrently, your competition is plotting to take over your clientele and service area.  Maybe it is an old employee that thinks he could provide a better service. Perhaps your competition is a younger version of you that is eager to stake out his new camp and service area in your backyard.   

In any case, in this day in age, nobody is happy settling for a salary as a worker bee.  Everyone wants to be the boss.   Is the American Dream feeding this ambition? Or is simply just human nature?  In any case, the dream is the same for all, whether you are an established American citizen, or an immigrants from any foreign country, we all want a piece of the pie!  The result is that new companies are popping up every day!

Speaking from the perspective of small web design company and advertising agency operating in a suburb of Chicago, we have observed that this trend is true across many industries including but not limited to: home remodeling companies, painting companies and even web design companies. 

Published in Industry News

Local Palatine Restaurant Website Development Design and Food Photography for Tievoli Pizza Bar
Website Design Client:  Tievoli Pizza Bar 

Location:  Palatine, IL 60067

This pizza restaurant owner  was looking for a local a website designer that was near their new location in Palatine, IL.   While searching Google for a local web designer near Palatine, IL they found AdverGroup Website Design. It was important to this new restaurant owner that his website appeared high-end to match his quality gourmet pizza's.  The owners were also happy to learn that we provide professional food photography. This allowed them to capture professional food photos of their new menu items.  After a brief phone conversation the owner of Tievoli Pizza Bar knew that we were the best website design option for their project.

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